BoostBC Blog

Summer has a way of making everything feel a little more relaxed. People are spending time outside, taking vacations, attending events, and generally soaking up every bit of sunshine they can. But while your customers may be in summer mode, your marketing shouldn't take a holiday. In fact, summer is one of the best times to get creative with your marketing. One fun strategy we love is creating a "Summer Bucket List" campaign for your business.

Let's talk about business personalities. Imagine walking into a party. There's the person who instantly makes everyone feel welcome, remembers your name, tells great stories, and somehow makes the entire room feel more fun. Then there's the person who stands awkwardly in the corner, gives one-word answers, and disappears before anyone really gets to know them. Now ask yourself... which one is your business?

Summer is one of the busiest seasons for many local businesses. Whether you run a tourism company, restaurant, retail store, wellness practice, event service, or trade business, customers are actively searching online and making decisions faster than ever.

As summer approaches in BC, customers are searching, clicking, calling, and booking. Before the busy season hits full swing, now is the perfect time for a digital cleanup. Think of it as spring cleaning for your website, Google profile, and online marketing.Here are 10 quick wins that can help your business look polished, professional, and ready for summer.

Starting a business is exciting. You're passionate, motivated, and ready to take on the world. But many new business owners make a few common mistakes that can hurt their profitability and growth before they even realize it. Here are five of the biggest pitfalls to avoid when launching your business.

For small businesses, competing with big brands can feel like stepping into a heavyweight ring without the same resources. Massive ad budgets, large teams, and brand recognition often tilt the odds. But content marketing has quietly changed the game and for smaller companies, it’s one of the most powerful tools available.

Don’t Let Tech Trip You Up: 5 Small Business Mistakes (and Smart Fixes) By BoostBC Running a small business today means wearing a lot of hats and sometimes, technology doesn’t get the attention it deserves. The good news? Most common tech mistakes are totally fixable once you know what to look for. Here are five frequent missteps small businesses make (and how to turn them into wins).

Entrepreneurship feels lonely - not because you're alone, but because the responsibility, vision, and pressure are uniquely yours. In this post, we explore why building a business in BC often feels isolating, why it’s completely normal, and how those quiet seasons shape you into a stronger leader. If you’re a founder, creator, or small business owner, this will help you feel seen and understood. BoostBC. Kelowna, Vernon, Lake Country, Vancouver, Nelson, Kamloops Marketing Bus